Case Study

John Cooper Clarke

SH Comms represents spoken word icon John Cooper Clarke.

The team were tasked with the PR launch of his long-awaited autobiography ‘I Wanna Be Yours’ after successfully managing his personal publicity for a number of years.

What we did

SH Comms devised and produced a Covid-friendly live streamed global event securing virtual guest appearances from high profile celebrities including Paul McCartney to promote the launch of his memoir with a bang.

Results

Hundreds of pieces of media coverage were generated across TV, national and podcast media. John appeared on shows as iconic as BBC’s Desert Island Discs as well as Newsnight, Loose Ends and Channel 4’s 8 Out of 10 Cats Does Countdown.

The buzz achieved around the launch resulted in the memoir reaching number 19 in the UK charts.

54m reach

19 in book charts

100+ pieces of press coverage

Get in touch

We would love to hear from you, to get in touch you can email, give Siobhan a call on 07793 279276 or even pop in for a brew.

Our team are based in Manchester’s Northern Quarter. You can find us at S3, The Department Store, 5 Oak Street, Manchester, M4 5JD